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Desktop app · Mac & Windows · AI drafting

Your social media, written for you.

PostPilot is an AI writing assistant for your social media. Write a one-paragraph brief — your topics, your voice, your dos and don'ts — and PostPilot drafts posts for X, Reddit, Threads, Instagram, Facebook and TikTok, suggests replies, and queues everything for the platforms you publish on. You spend minutes reviewing instead of hours writing.

All download formats · install help

Lives on your Mac or PC Drafts in your voice 14-day money-back
How it works

Write the brief.
PostPilot drafts the posts.

Write a one-paragraph brief — your topics, your voice, your dos and don'ts. PostPilot turns that into a steady stream of drafts across the platforms you publish on. Review, edit, publish.

01

Write your brief

Two paragraphs is enough. What you talk about, the tone you use, things to avoid, the personality you want PostPilot to write with.

02

PostPilot drafts

For each platform you've enabled, PostPilot drafts in the right format and voice — X's punchiness, Reddit's depth, TikTok's short-video framing — and queues them for review.

03

Review & publish

Open the queue, tweak anything you want, hit publish. Or schedule for later. You spend minutes per day instead of hours staring at the composer.

Who it's for

The hardest part of social isn't ideas — it's the writing.

Most people give up on social because every post takes 20 minutes of staring at a blinking cursor. PostPilot drafts the post; you do the 30-second review.

💻

Founders building in public

Heads-down on the product? PostPilot keeps your accounts active during shipping crunches. Train the voice once, set it to hands-off mode, and your daily presence keeps building while you focus on the work that matters.

🛍️

Small businesses with no marketing team

You're running the business; you don't have spare hours for content. Write a brief once, get a week of drafts every Monday morning, publish what fits.

🎯

Marketers & creators

Test different angles fast. One brief, six platform-native drafts. See which voice resonates before you double down.

✍️

Writers & consultants

You have the ideas, but the daily posting habit dies first. PostPilot turns your thinking into a steady queue — your insights, your voice, less friction.

What it does

An AI writing assistant,
on your desktop.

Every part of writing for social — drafting, voice-matching, scheduling, suggesting replies — handled by an AI that learned your brief.

Drafting on a schedule

Tell PostPilot which days and roughly how often you want drafts. It queues fresh material so you always have something to publish — review on your phone, or trust the drafts enough to opt into auto-publish per platform once you're happy with the voice.

One brief, infinite posts

Write your profile once: topics, tone, audience, no-go zones. PostPilot follows it for every draft — like a brand book the AI never forgets.

Sounds like YOU, not generic AI

Lowercase. Casual phrasing. Your favourite turns of phrase. No "delve" or "tapestry". The drafts pass for "wrote this myself" because they match your voice.

Reply suggestions

Comments and mentions on your posts get drafted responses you can approve, edit or skip. Saves you reading + thinking time without taking your judgement out of the loop.

Six platforms, one brief

One brief, six voices. PostPilot adapts the same idea for X's punchiness, Reddit's depth, Threads' chat, Instagram's visuals, Facebook's communities, and TikTok's short video.

Review from your phone

Optional Telegram bridge. Tweak today's brief, request fresh drafts, approve or kill suggestions — all from your phone.
📖 Telegram setup guide →

Track what you've published

See exactly what went out, where, when. Daily and 30-day rollups per platform. Spend caps stop costs running away.

Yours alone

Runs entirely on your Mac or PC. No cloud. No shared servers. Your credentials, your content, your audience — none of it leaves your machine except when calling Anthropic.

Finds matching images

Instagram draft needs a photo? PostPilot searches Unsplash and Wikimedia for something that fits the topic, and attaches it. Or send your own photo via Telegram.

How people use it

Start hands-on. Earn your way to hands-off.

Most users start in review mode — every draft passes through them. After a couple of weeks of tweaking the brief and trusting the voice, most opt into scheduled mode on the platforms they care least about, then graduate the rest as confidence grows.

1

Review mode default

PostPilot drafts, you approve every post. Best while you're still teaching it your voice. ~5 min/day.

2

Scheduled mode

Drafts auto-queue into your publishing schedule. You glance at the queue weekly to vet what's next up. ~5 min/week.

3

Hands-off mode

Trust the drafts? Per platform, opt into auto-publish. Show up daily even when you're heads-down on actual work. Switch back to review anytime.

Each mode is per-platform — you might run X in review mode while Threads is fully scheduled. Switch in Settings anytime.

Platforms

The six that matter.

PostPilot manages your presence across the platforms where audiences actually form. Posts. Replies. Builds reach. Every day. More platforms coming.

X

280-char punchy posts

Reddit

Picks the right subreddit

Threads

Slightly more conversational

Instagram

Captions + image search built-in

Facebook

Posts to your groups

TikTok

Stock video + native repost

Pricing

£99 a year.
Less than a coffee a week.

Hiring a freelance social writer is £40+ per post. PostPilot drafts as many as you want, in your voice, for less than £2 a week.

The honest bit

A few things you should know.

You're in the loop. PostPilot drafts and queues — you review and publish. Each platform has its own rules for content and accounts; you're responsible for following them. Use PostPilot on accounts you actively manage.

You bring your own AI key. PostPilot uses Claude (from Anthropic) to power the drafting. Sign up free at console.anthropic.com — typical usage costs $1–5 per month on top of your PostPilot license.

14-day money-back, no questions. If PostPilot doesn't work for you within the first 14 days, email us for a full refund.

Downloads & install

All download formats

Latest release version is fetched live from GitHub. Pick the right one for your machine:

Platform Format Best for
macOS — Apple Silicon .dmg M1 / M2 / M3 / M4 Macs (2020+) Download
macOS — Intel .dmg Older Intel-based Macs Download
Windows — Installer .exe Most users — runs setup wizard, adds Start menu entry Download
Windows — Portable .zip No-install option — extract and run Download

Looking for older versions or release notes? Browse all releases on GitHub →

First-launch checklist

While we're a new app, both macOS and Windows show a one-time security warning. Here's how to get past them:

macOS

  1. Open the downloaded .dmg file.
  2. Drag PostPilot into the Applications folder.
  3. In Applications, right-click (or Control+click) PostPilot and pick Open. macOS shows: "macOS cannot verify the developer of PostPilot. Are you sure you want to open it?"
  4. Click Open.
  5. From now on, double-clicking PostPilot works normally — you only need this step on the first launch.

Windows

  1. Run the downloaded PostPilot Setup …exe.
  2. SmartScreen pops up: "Windows protected your PC." Click More info.
  3. Click Run anyway.
  4. Follow the installer prompts — PostPilot installs to your user folder by default.

Wait — is it safe?

Both warnings are because PostPilot is freshly published, not because the app is doing anything dodgy. macOS will stop warning once we complete Apple notarization (in progress). Windows will stop warning once enough installs build SmartScreen reputation. The app is open about what it does: all builds, signed checksums and changelogs are public on our releases page.

FAQ

The questions, answered.

How does PostPilot help me stay consistent on social?

You write a short brief — your topics, your voice, your dos and don'ts. PostPilot turns that into:

• Drafts of new posts in your voice
• Suggested replies to incoming comments and mentions
• A queue across the platforms you've enabled

You open the queue when you've got 5 minutes, tweak anything, hit publish. Less staring at the composer, more publishing.

Will this help me build a real presence on a platform from scratch?

Yes — that's the most common reason people buy PostPilot. The hardest part of any social account isn't the first post; it's posting every day for months. Most accounts die because the founder gets busy.

PostPilot keeps the queue full. Whether you review every draft or graduate to hands-off mode, the result is the same: you show up every day. After three months of daily presence in a niche, your account looks (and behaves) like someone who's actually invested — which is the foundation that everything else, including any future launch, builds on.

Is this just generic ChatGPT output?

No. PostPilot is steered by a brief you write — your topics, your voice, your dos and don'ts — and adapts each draft to the platform (X's punchiness vs Reddit's depth vs TikTok's short-video framing). The output reads like you wrote it, not like generic AI. Banned AI-tell words: "delve", "tapestry", "leverage", etc.

Do I have to review every post, or can it publish on its own?

Three modes — pick per platform:

Review mode (default) — every draft waits for your approval. Best while you're teaching it your voice.

Scheduled mode — drafts auto-queue into your publishing schedule; you spot-check weekly.

Hands-off mode — full auto-publish for platforms you've trained well. Show up daily without lifting a finger.

You can run different modes on different platforms — e.g. tight review on X, hands-off on Threads. Switch in Settings anytime.

Which platforms does PostPilot support?

X (Twitter), Reddit, Threads, Instagram, Facebook groups, and TikTok. You can publish to all six from a single brief. TikTok drafts come with matching stock video from Pexels (or you can send your own footage via Telegram).

Is this a mobile app?

No. PostPilot is a desktop app for macOS and Windows. Your one £99/year licence covers both — install on a Mac and a PC if you want.

Do I need an Anthropic API key?

Yes. PostPilot is powered by Claude (made by Anthropic). You bring your own API key — sign up free at console.anthropic.com. Typical usage costs $1–5 per month on top of the PostPilot licence, depending on how many drafts you generate.

How does the AI sound like ME, not generic AI?

You set a profile with your tone, your topics, your dos and don'ts. PostPilot drafts every post in that voice — lowercase, casual phrasing, your favourite turns of phrase, no AI-tell vocabulary. Each draft is unique. Each is on-brand for you.

You can also tweak the brief mid-week via Telegram ("today's focus is shipping the new feature" or "lay off product talk this week"), and the next drafts adapt.

Can I review drafts from my phone?

Yes. Set up the optional Telegram bridge in 2 minutes and you can pull up the queue, approve or kill drafts, send fresh brief tweaks, even attach photos for Instagram — all from Telegram on any device.

What happens after my year is up?

Your subscription auto-renews. Cancel anytime in your account; the app keeps working until the end of your paid period. You'll get a reminder email 7 days before renewal.

Is there a refund?

14-day money-back guarantee, no questions asked. Just email us within 14 days of purchase and we'll refund in full.

Why no app store?

The big stores (App Store, Microsoft Store, Google Play) don't accept desktop apps that integrate with third-party services like this. PostPilot is sold direct from this site — same product, plus auto-updates pushed by us instead of waiting on store review.

Will my data or passwords leave my computer?

No. Everything is processed locally on your Mac or PC. Your social account credentials are encrypted in your OS keychain. The only outbound call is to Anthropic for drafting (your brief + draft text). We don't run servers; we never see your content.

Let AI write your social posts.

Tomorrow morning, your queue will be full of drafts in your voice — ready to review and publish in minutes. £99/year. 14-day money-back.

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